Greenlam Industries Limited – India Wood
- August 12, 2022
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Greenlam participated in INDIAWOODS 2022 from 2ndto 6thJune 2022 at Bangalore International Exhibition Centre (BIEC). This show is largest exhibition in the country catering towood working industries, Furniture and Wood machinery. Greenlam has been successfully participating in this show year on year and this year also we showcased all our products range starting from laminates, Compacts, Veneers, Doors and Floors.
“Leading by Design & Innovation” was our booth themewith an objective to create product awareness focusing on OEM fraternity.
Given the space of 162 sq.metres, Greenlamshowcased all brands under the company umbrella – Greenlam Laminate, NewMika Laminate, Greenlam Clads – Exterior &Interior, Greenlam Sturdo – Restroom &Locker Solutions, Decowood – Premium Veneers, Mikasa – Doors & Frames and Mikasa – Real Wood Floors.
Whole booth was divided into different key sections, starting with laminate where we highlighted our most premium product category under Greenlam laminates brand i,e. AFX – Anti-finger print laminates, HD Gloss, Satin, Greenlam Textures, Variants of compact, MFC, MDF, Post-forming laminate and Greenlam Clads Exterior. Followed by NewMika Textures, Raso and SuperMar and NewMika FX was also displayed. Second section was divided into Mikasa Floor display and Decowood veneers. The back section as created with Greenlam Sturdo restroom cubicle display and also, we launched Altura locker series in this show.
In other section we created kitchen display with Greenlam Customised laminate and compact countertopas a discussion area. We also displayed Mikasa Doors in one of the back walls and the other side was presented as Greenlam Healthcare Solutions aera showcasing all our products which we specialised for healthcare such as, Mikasa Fire rated door, Greenlam Clads Interior wall cladding and various compact applications.
Over1000+ key target customers witnessed the brands and product display in full glory and it was well appreciated by OEMs, Influencers and Channel partners who visited us during all five days of the show.