Adds a Feather to its Sustainability Initiatives Brings down cost by 1 crore annually


Century Plyboards (India) Ltd., India’s largest manufacturer of wood panel and decorative industry, inaugurated a 35000 sq. feet Central Distribution Centre (CDC) with stocking capacity of 4,00,000(Four lakhs) sheets of Laminates& Veneers at its Joka plant in West Bengal today. The stocking capacity can be increased further by 50% with redesigning of racking system.

With the start of CDC operations, the overall replenishment time is expected to be reduced by 40%. Due to the faster stock replenishment, the service level at Regional Distribution centers will be maintained above 95%.



One of the biggest advantage of this CDC facility is the equipped modern Warehouse Management System, through which all stocks can be identified and traced in one click. Around 1000finished goods SKUs will be stocked at the new CDC. At CenturyPly, this initiative will bring a structural change in the supply chain distribution model and increase the pace of service fulfillment. This supply re-networking will bring an operational saving of 1 crore annually.

The CDC will help to bring stock visibility across the entire supply chain network. It will increase the rate of production efficiency and reduce wastages due to planned and advanced lot sizing. Thus, this initiative will completely uplift and take the company’s height to a new benchmark of sustainable development.

Speaking on this occasion, Mr. Keshav Bhajanka, Executive Director, CenturyPly said, “The mission statement of CenturyPly has always been to be the best of all and aligning with this goal, we have further taken a significant step towards increasing customer satisfaction by coming up with the single largest distribution centre for laminates in India. The CDC, that is going to be established in our Joka manufacturing unit in Kolkata will have State-of-the-art infrastructure, which is going to be driven by one of the most technologically advanced supply chain algorithms, a pioneering movement in our industry. Our objective is to maximize the reach of our products to consumers at the right time. We will achieve this by changing the business module from order to stock driven manufacturing, which will enhance our customer experience by leaps and bounds. Our endeavor is to provide quality service in a shorter duration to our consumers who’ve shown continuous faith in our service over the years and we believe this will help us gain even happier customers going forward.”